Confused and tired of finding the best email marketing software for your business? It’s not that daunting & difficult a task. In fact, your search settles down to three major aspects – Your budget, Contact list size and Operational requirements. An ideal email marketing software is the one which enables you to carry out efficient marketing campaigns seamlessly & cost-effectively.
Being the leading email marketing company in Delhi, this blog is a sincere attempt to relieve you from the dilemma and struggle of having to choose the best email marketing software. When it comes to choosing the best email marketing services, well, there shouldn’t be a problem – it’s us!
Email marketing software has the following features, functions and benefits in general:
- Free trials
- Email scheduling
- An attractive collection of Email templates
- Social Media Integrations
- Automated Marketing Workflow
- Deliverability
- Security
- Tracking & Analytics
- Improvised constructs
- Deeper and authentic customer relationships
Now let’s have a look at the 5 best Email Marketing Softwares:
Constant Contact
Founded in 1995 it is a legendary email marketing company. It has withstood years of technological advancement and competition, constantly striving for excellence in service and software quality. It is the best choice for small and large businesses due to its wide variety of email templates, efficient email scheduler, surveys & polls, coupons, online donations, subject line A/B testing and high scope for improved constructs. It also provides high-range security and deliverability. Over 200 million emailers are sent on a daily basis through Constant Contact.
SendinBlue
Though it started off as transactional email services company, that is, sending email links for forgotten passwords and invoice receipts, it further diversified into full-fledged email marketing service. They are renowned for their high-quality software and social media integration, seamless emailer A/B testing, powerful tracking & analytics and finally efficient deliverability rate. Their API (Application Programming Interface) feature is commendable. No to forget they have a WordPress Plugin that helps you create and design visually attractive emailers. Be it an SME or MNC, individual mailing, emailers for Facebook ads, or even e-commerce integrations, SendinBlue is a great choice!
GetResponse
With a user base of 3.5 million, it is a one-stop-shop for marketing solutions. The most unique feature it houses is the landing page creator and webinar solutions. It has an intuitively designed ‘Drag and Drop’ feature that you can use to create innovative emailers. Then there’s Perfect Timing that predicts the right time of the to send your emailers to facilitate increased open rates. Other regular features include autoresponders, software integrations, A/B testing, list segmentation etc.
MailChimp
MailChimp is a favourite among small business. It is known for its powerful and responsive software. It has maintained its top position among email marketing companies even today, only because of its constant evolution and quest for superior customer experience. The Drag and Drop builder along with tools for Facebook, Instagram and Snapchat makes it a favourite among small businesses and bloggers. It also helps you with E-commerce integration through channelising campaigns on Shopify, Eventbrite, Salesforce. You also avail interesting automation features like abandoned carts, welcomed campaigns, product recommendations, along with A/B testing & segmentation.
Zoho Campaign
Email marketing has never been simpler for small and big businesses who wish to interact with their target customers. Apart from regular features like alluring designer templates and customized A/B testing, it also efficiently tracks your sending and opening rates. You can very well analyse what kind of content and template are working for your emailer campaigns.
Exopic Media is a renowned email marketing company providing the best email marketing services that makes use of high-quality emailer platforms. We ensure that your brand messages reach the audience that matters to your organisation. Our result-oriented systematic approach boosts your brand awareness as well as ROI through effective emailer campaigning.
Exopic Media 